House Majority PAC Reserves $43 Million in Airtime for Fall
March 8, 2018
By Simone Pathé
House Majority PAC, the group that helps House Democrats, is making $43 million in TV reservations in 33 media markets for the final weeks of the 2018 campaign.
These initial reservations will be placed over the course of the month, which is the earliest the super PAC has booked time for the fall.
Reserving early allows HMP to lock in lower rates in some expensive media markets. In 2016, it made fall reservations in eight markets on March 30. In 2014 and 2012, it made its reservations in mid-April and July, respectively.
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From Roll Call on March 8, 2018