House Majority PAC Scales Up TV Ad Buys for Fall

April 8, 2016

By Simone Pathe 

The House Majority PAC, an outside group that supports Democrats running for the House, announced on Thursday five additional television reservations for the final weeks of the campaign, bringing its total reservations to more than $12.2 million so far.

“We will keep making wise investments that maximize the impact of our dollars and maximize the opportunities Democrats have to win in 2016,” House Majority PAC Executive Director Ali Lapp said in a statement.

The latest reservations include:

By making these cable and broadcast reservations early, the group is locking in lower rates. The group made its first eight reservations last week, many of which are in states that are competitive at the Senate and presidential level as well. That means airtime there will be even more expensive.