HMP Announces Additional Reservations in Virginia and Florida
June 17, 2026
Initial Round of Reservations Marked Largest Early Investment in HMP History
Washington, D.C. – House Majority PAC is placing a second round of television and digital reservations for the 2026 election cycle totaling $11.48 million across Virginia and Florida. These come after HMP’s $272 million in initial television and digital reservations for the 2026 election cycle across 68 media markets, marking the largest early investment in the organization’s history.
Nearly 80% of HMP’s reservations are in offensive districts—underscoring HMP’s commitment to aggressively expanding the House battlefield and putting more seats in play than ever before.
“With 139 days until Election Day, HMP continues to expand the map and go on offense,” said HMP President Mike Smith. “Republicans have made life more expensive for the American people and have ushered in an era of unprecedented corruption. This November, Democrats will take back the House and Hakeem Jeffries will be elected as the next Speaker.”
The list of reservations includes broadcast and is outlined below by designated market area:
Florida
- Miami — $1,700,000 (full Miami reservations total $8,500,000)
- Miami (Spanish) — $557,500 (full Miami Spanish reservations total 2,837,500)
- West Palm Beach — $2,325,000
- West Palm Beach (Spanish) — $294,000
Virginia
- Norfolk — $4,550,000 (full Norfolk reservations total $5,900,000)
- Richmond — $2,055,000
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